Your personal course instructor is the industry-leading SEO practitioner Rex Camposagrado, with more than 30 years of experience under the belt. Rex has dealt with thousands of clients from small local businesses to corporate entities getting them incredible results. He was featured in multiple media channels and received internationally acknowledged awards for his achievements. Rex will show you EXACTLY how to get started with SEO and work with you all the way until you start seeing great results in your new or existing venture.
In here you will find everything you need and more to start using SEO for your organisation. This course has videos, examples and exercises in every area of the big world that is SEO. This is by far the most comprehensive yet fully applicable course in this industry. Now with new AI technology this whole system works better than ever before, and yes, Rex covers how to use AI to help you with building your organic reach.
Rex will share with you the exact strategies he used to get his clients incredible results, hiding nothing back. Everything you need to see to be able to replicate and even succeed the success that he was able to build over his lasting career. He will include break-downs of many existing SEO campaigns to etter help you understand how to apply SEO in your specific scenario, speaking of which:
Discover a wealth of practical SEO tips, case studies, and examples embedded throughout our SEO training course. Apply these directly to your business operations, guaranteeing tangible and measurable results. If you wanted to finally started seeing more leads and sales in your business, then this is for you!
In today’s hyper-competitive digital landscape, merely having a website isn’t enough. To truly succeed, you need to master the art and science of Search Engine Optimization (SEO). Our course is your ultimate guide to navigating the complex world of SEO, equipping you with the knowledge and tools you need to beat your competition and claim your rightful place at the top of search engine results pages which means thousands of views for your website.
Unlock the power of keywords and discover how to identify the terms and phrases that your target audience is searching for. Learn advanced techniques for conducting keyword research and analysis, enabling you to optimize your content and drive targeted traffic to your website.
Content is king in the digital realm, and our course will show you how to create compelling, high-quality content that not only resonates with your audience but also ranks highly in search engine results. You’ll learn how to leverage content marketing to attract, engage, and convert your audience.
For businesses with a physical presence, local SEO is essential for attracting customers in your area. Our course will teach you how to optimize your website and online presence for local search, ensuring that you appear prominently in local listings and maps, driving foot traffic and boosting sales.
Learning technical SEO involves understanding the intricacies of website structure, server configurations, and code optimization to enhance a site’s visibility in search engine results to ensure search engines can effectively index and rank web pages.
In today’s digital age, AI or Artificial Intelligence is revolutionizing the way we approach SEO. Our course will introduce you to the latest AI-driven tools and technologies, empowering you to analyze data, automate tasks, and optimize your SEO efforts with unprecedented precision and efficiency with incorporating AI and SEO.
My SEO journey started with my own websites 30 years ago and then evolved to working for agencies and then in-house for small to medium-sized businesses, startups, healthcare, universities, publications, to large enterprise corporations in every industry.
Along with being involved with SEO since 1995, I am armed with an MBA in Digital Marketing and hold prestigious accolades, such as being a recipient of a 2018 BrightEdge Edgies Award recognizing customer achievements and acumen in SEO and content beating out 200 nominees which included big agencies and large well-known corporations.
Throughout my career, I’ve trained numerous business owners, marketing teams, editors, writers, and students both in professional settings and as an Adjunct Instructor in an academic environment. With my extensive experience, I’m well-prepared to impart my wealth of knowledge, inspiring and guiding others to excel in SEO. Allow my combination of hands-on expertise, academic achievements, and unwavering passion for continuous learning to enhance your SEO skillset.
Rex Camposagrado
SEO Professional since 1995,
Digital Marketing MBA, and Adjunct Instructor
Learn at your own pace and on your own schedule. Whether you're a busy professional, a student, or a parent, you can access course materials and lectures at any time that suits you, eliminating the need to adhere to rigid class schedules.
Online courses are more affordable than traditional university programs due to lower overhead costs. Online course providers can offer up-to-date, quality education at a fraction of the price, making learning accessible to a broader audience.
SEO course materials in traditional academic settings can quickly become outdated, failing to keep pace with the latest industry trends and techniques. By contrast, this SEO course ensures that learners receive up-to-date insights and SEO strategies, making it a superior choice for staying ahead in the ever-changing digital landscape.
Rex is an SEO rock star -- minus a rock star attitude. From the moment our editorial team started working with him, our website analytics headed due north and never turned back. He mentored our team (and several others here) on content optimization, cross-linking and other ways to increase visitor views, time on site and interaction.
Our medical magazines were making good progress with gaining new traffic through content SEO optimization, but Rex was able to further enhance this through with a combination of technical SEO and suggestions for how we manage content. The result was a jump of more 1.6 million new pageviews for our websites.
Rex possesses an encyclopedic knowledge of Search Engine Optimization (SEO), Social Media Optimization (SMO), Web analytics tools (eg, Google Analytics) and numerous other critical components of online marketing. In one year, he help us drive an explosive growth in organic traffic by applying his deep understanding of SEO.
I am so grateful and honored to have worked with Rex. In the short time we worked together, he taught me so much about best practices for SEO and digital content strategy. Rex has made a significant impact on our work, and on my career. I thank Rex, and recommend him highly as he has much to recommend the world.
Rex greatly expanded my knowledge of SEO and web analytics during our time together. Rex is a great mentor and enabled me to take on tasks and run with them on my own, but was also always available to help and provide guidance when needed. Overall, Rex is a great person to work with.
Rex is a consummate professional who really listened to our magazine editors and helped us elevate our SEO strategies. Whenever there was a problem, he took pains to provide a solution as quickly as possible. He is dedicated and enthusiastic about his work and very easy to work with, always taking the time to explain a new strategy or technique. Rex deepen our knowledge of SEO marketing and encouraged a dialogue among the entire group.
This SEO course is the ideal choice for anyone seeking to expand their digital marketing skill set and elevate their online presence. Whether you’re a business owner aiming to enhance your website’s visibility, a marketer looking to optimize content for search engines, or a professional venturing into the realm of SEO, this course equips you with the essential knowledge and practical techniques needed to succeed.
By delving into topics such as keyword research, on-page and off-page optimization, and technical SEO, you’ll gain valuable insights into improving search engine rankings and attracting organic traffic. With expert guidance and hands-on learning experiences, this course ensures you’re equipped to navigate the ever-evolving landscape of search engine optimization effectively.
Embark on a journey of discovery as you delve into the diverse realm of AI tools tailored for SEO, content marketing, and image generation. Uncover innovative solutions to streamline processes, enhance engagement, and elevate your digital presence to unprecedented heights.
Unlock the potential of AI prompts to revolutionize every facet of your SEO strategy, from on-page optimization to technical intricacies and off-page link building. Dive into comprehensive training to harness AI's capabilities in generating actionable insights and driving impactful results across all aspects of search engine optimization.
Harnessing AI for competitive analysis empowers businesses to gain valuable insights into their competitors' strategies, strengths, and weaknesses. By leveraging AI-driven tools, organizations can identify market trends, benchmark performance, and refine their own strategies to stay ahead in the competitive landscape, ensuring sustainable growth and market dominance.
Don’t overlook this opportunity to transform your online presence and solidify your position as the dominant player among your competitors.
Enroll now and take the first step toward SEO mastery!
Course Curriculum
Intro Module:
Mindset needed to be successful with SEO
Myths about SEO
__________________________________________________________
Module 1: Introduction to SEO
Lesson 1: What is SEO and Why is it Important?
Lesson 2: Understanding Search Engines
Lesson 3: Different Types of SEO
Lesson 4: SEO vs. SEM: What’s the Difference?
Lesson 5: Setting SEO Goals and Key Performance Indicators (KPIs)
LEARNING ACTIVITY – Module 1 Intro to SEO Quiz
__________________________________________________________
Module 2: Keyword Research and Analysis
Lesson 1: Importance of Keyword Research in SEO
Lesson 2: How to Find Relevant Keywords
Lesson 3: Keyword Research Tools and Techniques
Lesson 4: Understanding Keyword Competition
Lesson 5: Creating a Targeted Keyword List
LEARNING ACTIVITY – Module 2 Keyword Research Quiz
__________________________________________________________
Module 3: On-Page SEO
Lesson 1: Title Tags, Meta Descriptions, and Header Tags
Lesson 2: Content Optimization Best Practices
Lesson 3: URL Structure and Internal Linking
Lesson 4: Image Optimization for SEO
Lesson 5: Mobile-Friendly and User Experience (UX) SEO
__________________________________________________________
Module 4: Technical SEO
Lesson 1: What is Technical SEO?
Lesson 2: Website Speed and Performance Optimization
Lesson 3: XML Sitemaps and Robots.txt
Lesson 4: Canonicalization and Duplicate Content
Lesson 5: Schema Markup and Rich Snippets
LEARNING ACTIVITIES – Page Speed, Performance Optimization, Schema Markup
__________________________________________________________
Module 5: Off-Page SEO and Link Building
Lesson 1: Understanding Backlinks and Link Building
Lesson 2: White Hat vs. Black Hat Link Building
Lesson 3: Guest Blogging and Outreach Strategies
Lesson 4: Social Media and SEO
Lesson 5: Measuring Backlink Quality
LEARNING ACTIVITY – Module 5: Off-Page SEO & Link Building Quiz
__________________________________________________________
Module 6: Content Marketing for SEO
Lesson 1: Content Creation and Strategy
Lesson 2: Blogging and Content Promotion
Lesson 3: Using Infographics and Video Content
Lesson 4: User-Generated Content and Reviews
Lesson 5: Measuring Content ROI
LEARNING ACTIVITY – Module 6 Content Marketing Quiz
__________________________________________________________
Module 7: Local SEO
Lesson 1: What is Local SEO?
Lesson 2: Google Business Profile Optimization
Lesson 3: Local Citations and NAP Consistency
Lesson 4: Online Reviews and Reputation Management
Lesson 5: Local SEO Case Studies
LEARNING ACTIVITY – Module 7 Local SEO Quiz
__________________________________________________________
Module 8: SEO Analytics and Reporting
Lesson 1: Google Analytics for SEO
Lesson 2: Google Search Console for SEO
Lesson 3: SEO Tools and Software
LEARNING ACTIVITY – Module 8 Analytics and SEO Reporting Quiz
_________________________________________________________
Module 9: Algorithm Updates and SEO Trends
Lesson 1: Understanding Search Engine Algorithms
Lesson 2: Major Algorithm Updates
Lesson 3: Generative AI and Voice Search
Lesson 4: The Impact of User Experience on SEO
LEARNING ACTIVITY – Review the 200+ Google Ranking Factors
__________________________________________________________
Module 10: Artificial Intelligence: How to Use AI in SEO
Lesson 1: Introduction: Using AI in SEO
Lesson 2: Using AI Tools
Lesson 3: Using AI Prompts
Lesson 4: Using AI for Technical SEO
Lesson 5: Using AI for On-Page SEO
Lesson 6: Using AI for Off-Page SEO Link Building
Lesson 7: Using AI for Competitive Analysis
__________________________________________________________
Module 11: SEO Best Practices
Lesson 1: SEO Dos and Don’ts
Lesson 2: Recap the course
Lesson 3: Next Steps and Bonus Materials
SEO Certification Exam (Certificate of Completion)
Enrollment in the SEO course requires only a desire to learn about SEO and drive more traffic to websites—there are no prerequisites to get started on your journey to mastering search engine optimization.
We accept credit cards and PayPal as forms of payment for the course. There are 12-months, 6 -months, and a one-year plan which does not reoccur after the final payments are completed.
Please be advised that our online course operates under a strict no-refund policy. Please understand that with the enrollment and accessing of your online course, you have read and agree to the aforementioned no-refund policy.
Copyright 2024. All Rights Reserved.